Concept information
Foretrukken term
Social marketing
Type
-
Descriptor
overbegreb
Omfangsnote
- Refers to marketing aimed at promoting socially desirable behavior.
useInsteadNote
-
Für Sozialmarketing
(de)
Se også: Nonprofit marketing
På andre sprog
-
tysk
URI
http://zbw.eu/stw/descriptor/18836-6
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