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STW Thesaurus for Economics

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Concept information

B Business economics > B.04 Human resource management > B.04.02 Recruitment and human resource development > B.04.02.01 Recruitment > HR marketing
B Business economics > B.04 Human resource management > Human Resource Management > HR marketing

Foretrukken term

HR marketing  

Type

  • Descriptor

overbegreb

Relaterede begreber

alternativ term

  • Employer attractiveness
  • Employer branding
  • Human resources marketing
  • Internal marketing

På andre sprog

  • Personalmarketing

    tysk

  • Arbeitgeberattraktivität
  • Arbeitgebermarke
  • Internes Marketing
  • Personalmarktforschung
  • Personalwerbung

URI

http://zbw.eu/stw/descriptor/19007-5

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