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STW Thesaurus for Economics

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Søgesprog

Concept information

B Business economics > B.07 Marketing > B.07.04 Marketing communications > Advertising media

Foretrukken term

Advertising media  

Type

  • Descriptor

overbegreb

Underbegreber

Relaterede begreber

alternativ term

  • Media planning
  • Media selection

På andre sprog

URI

http://zbw.eu/stw/descriptor/12829-5

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