Concept information
Termine preferito
Marketingmanagement
Tipo
-
Descriptor
Concetto più generale
Concetti più specifici
alternative label
- Kommunikationspolitik im Marketing
- Marketing-Kommunikation
- Marketingkonzeption
- Marketingplanung
- Marketingpolitik
- Marketingstrategie
- Marktorientierte Unternehmensführung
In altre lingue
-
inglese
-
Market-orientated perspective
-
Marketing implementation
-
Marketing mix
-
Marketing strategy
URI
http://zbw.eu/stw/descriptor/12770-5
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