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B Business economics > B.07 Marketing > B.07.03 Pricing strategy > Low-cost strategy
V Economics > V.10 Industrial organization > V.10.02 Price theory > Low-cost strategy
B Business economics > B.07 Marketing > B.07.03 Pricing strategy > Pricing strategy > Low-cost strategy
V Economics > V.10 Industrial organization > V.10.02 Price theory > Pricing strategy > Low-cost strategy
... > B Business economics > B.07 Marketing > B.07.01 Marketing management > Marketing management > Pricing strategy > Low-cost strategy

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Low-cost strategy  

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  • Descriptor

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alternative label

  • Low-price strategy
  • Penetration pricing
  • Price discount
  • Price promotion

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URI

http://zbw.eu/stw/descriptor/12793-0

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