Concept information
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B.01 Management and business organization
B.01.05 Firm development, size, and location
B.01.05.01 Firm development
Inter-firm cooperation
Preferowany termin
Marketing cooperation
Typ
-
Descriptor
Pojęcie szersze
Pojęcia węższe
Terminy pojęciowe
- Affiliate marketing
- Co-branding
- Cobranding
W innych językach
-
niemiecki
-
Gemeinschaftsmarketing
-
Kooperatives Marketing
-
Markenkooperation
-
Markenpool
-
Vertikales Marketing
-
Vertriebsnetzwerk
URI
http://zbw.eu/stw/descriptor/12777-5
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