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STW Thesaurus for Economics

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Informação do conceito

B Business economics > B.05 Materials management and logistics > B.05.01 Procurement > Efficient consumer response
B Business economics > B.07 Marketing > B.07.01 Marketing management > Business-to-business marketing > Efficient consumer response
... > B Business economics > B.07 Marketing > B.07.01 Marketing management > Relationship marketing > Business-to-business marketing > Efficient consumer response
... > B Business economics > B.07 Marketing > Marketing > Relationship marketing > Business-to-business marketing > Efficient consumer response

Termo preferencial

Efficient consumer response  

Tipo

  • Descriptor

Conceito superordenado

Termos não preferenciais

  • Collaborative planning, forecasting and replenishment
  • CPFR
  • ECR (Efficient Consumer Response)

Termos equivalentes

URI

http://zbw.eu/stw/descriptor/20442-5

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