Informação do conceito
Termo preferencial
B.07B.07 Marketing
Tipo
-
Thsys
Conceito superordenado
Conceitos subordinados
- B.07.01 B.07.01 Marketing management
- B.07.02 B.07.02 Product management
- B.07.03 B.07.03 Pricing strategy
- B.07.04 B.07.04 Marketing communications
- B.07.05 B.07.05 Distribution
- B.07.06 B.07.06 Market research
- Bank marketing
- Competition
- Cross-cultural marketing
- Customers
- Green marketing
- Greenwashing
- Influencer
- International marketing
- Market
- Market entry
- Market exit
- Marketing
- Marketing theory
- Market share
- Market size
- Neuromarketing
- Service-dominant logic
- Services marketing
Notação
- B.07
Termos equivalentes
-
alemão
URI
http://zbw.eu/stw/thsys/70041
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