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STW Thesaurus for Economics

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Informação do conceito

... > B Business economics > B.01 Management and business organization > B.01.05 Firm development, size, and location > B.01.05.01 Firm development > Inter-firm cooperation > Marketing cooperation
A General descriptors > A.00 General Descriptors > Cooperation > Inter-firm cooperation > Marketing cooperation
B Business economics > B.01 Management and business organization > B.01.02 Business organization and business organization theory > Inter-firm cooperation > Marketing cooperation
B Business economics > B.07 Marketing > B.07.05 Distribution > Marketing cooperation

Termo preferencial

Marketing cooperation  

Tipo

  • Descriptor

Conceito superordenado

Conceitos subordinados

Conceitos associados

Termos não preferenciais

  • Affiliate marketing
  • Co-branding
  • Cobranding

Termos equivalentes

  • Marketingkooperation

    alemão

  • Gemeinschaftsmarketing
  • Kooperatives Marketing
  • Markenkooperation
  • Markenpool
  • Vertikales Marketing
  • Vertriebsnetzwerk

URI

http://zbw.eu/stw/descriptor/12777-5

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