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STW Thesaurus for Economics

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Informação do conceito

B Business economics > B.07 Marketing > B.07.01 Marketing management > Customer acquisition
B Business economics > B.07 Marketing > B.07.01 Marketing management > Relationship marketing > Customer acquisition
B Business economics > B.07 Marketing > Marketing > Relationship marketing > Customer acquisition

Termo preferencial

Customer acquisition  

Tipo

  • Descriptor

Conceito superordenado

Conceitos associados

Termos equivalentes

  • Kundengewinnung

    alemão

  • Kundenakquise
  • Kundenakquisition
  • Neukundengewinnung

URI

http://zbw.eu/stw/descriptor/29793-1

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