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STW Thesaurus for Economics

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Informação do conceito

B Business economics > B.07 Marketing > B.07.01 Marketing management > Customer recovery
B Business economics > B.07 Marketing > B.07.01 Marketing management > Relationship marketing > Customer recovery
B Business economics > B.07 Marketing > Marketing > Relationship marketing > Customer recovery

Termo preferencial

Customer recovery  

Tipo

  • Descriptor

Conceito superordenado

Conceitos associados

Termos não preferenciais

  • Churn management
  • Customer churn

Termos equivalentes

URI

http://zbw.eu/stw/descriptor/29795-4

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