Информация о концепции
Предпочитаемый термин
N.07.02N.07.02 Consumer behaviour
Тип
-
Thsys
Концепция более широкого понятия
Концепции более узкого понятия
- Advertising effects
- Brand image
- Compulsive buying
- Consumer attitudes
- Consumer behaviour
- Consumer boycott
- Consumer motivation
- Consumer preferences
- Corporate reputation
- Customer satisfaction
- Media effect
- Needs
- Neuromarketing
- Psychology of advertising
- Purchase decision
- Shopping behaviour
- Sustainable consumption
- Switching behaviour
- Target group
- Visual perception
notation
- N.07.02
На других языках
-
немецкий
URI
http://zbw.eu/stw/thsys/73384
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